September 10, 2018
Blurring Lines CCM Production Print

Blurring industry lines for a new generation of print buyers

Earlier this year I attended Xploration18, an annual event produced by Xplor International, that provides the “What, Why and How” of Enterprise Communications Industry trends, best […]
August 22, 2018
How to optimize your personal brand and get hired

How to optimize your personal brand and get hired

Finding a job today is not what it used to be. It’s been 20 years since Hotjobs.com launched in 1998, while Monster.com launched in 1999 (remember […]
June 29, 2018
What does your business card say about you?

What does your business card say about you?

I remember the very first business card I ever had. This simple 2 x 3 ½ inch piece of card-stock contained my very own name and […]
April 19, 2018
Millennial group around laptop

Capture the power of the Millennial Mindset for print sales success

Often confused with Generation Z teens, the last birth year for millennials was 1996. In 2018, this makes them 22 – 37 years old. And they […]
February 1, 2018
Two little words that can make a big customer impact

Two little words. One big customer impact.

As children, we’re taught that it’s good manners to say thank you. In fact, we say thank you all the time: when we’re given a gift; […]
February 1, 2018
Embrace the print buyer landscape

Embracing the new B2B buyer landscape to drive business

January 12, 2018
Illustration

Capture the senses for an unforgettable print experience that sells

How many times have you heard the expression, you never get a second chance to make a first impression? I know. It sounds cliché, but it’s […]
January 11, 2018

SMART goals lead to business magic

Each year, millions of us set goals to lose weight, exercise more, make more money, and quit or cut back smoking or drinking. Unfortunately, we often […]
January 10, 2018
Marketing Messaging That Matters

Beat the competition with a marketing message that matters

It happens every time we meet someone new. From business events to blind dates, inevitably we’re asked: What do you do? How we answer sets the […]
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