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November 13, 2018
November 13, 2018
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Blog
Branding
Customer Experience
Events
Marketing
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Millennials
Print
Sales
4 tips to a successful – and buzzworthy – product launch
October 3, 2018
October 3, 2018
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Blog
Branding
Customer Experience
Events
Lead Generation
Marketing
Messaging
Millennials
Sales
Take the Survey: Is your business ready for a new generation of buyers?
For 6 years, I had the privilege of attending the Print Event – starting with Graph Expo 14 and ending with their last-ever: Print19. Managing a
[…]
September 10, 2018
September 10, 2018
Categories
Blog
Customer Experience
Lead Generation
Marketing
Messaging
Millennials
Print
Sales
Blurring industry lines for a new generation of print buyers
Earlier this year I attended Xploration18, an annual event produced by Xplor International, that provides the “What, Why and How” of Enterprise Communications Industry trends, best
[…]
August 22, 2018
August 22, 2018
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Blog
Branding
Marketing
Messaging
Millennials
How to optimize your personal brand and get hired
Finding a job today is not what it used to be. It’s been 20 years since Hotjobs.com launched in 1998, while Monster.com launched in 1999 (remember
[…]
June 29, 2018
June 29, 2018
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Blog
Branding
Customer Experience
Lead Generation
Marketing
Messaging
Print
Sales
What does your business card say about you?
I remember the very first business card I ever had. This simple 2 x 3 ½ inch piece of card-stock contained my very own name and
[…]
April 19, 2018
April 19, 2018
Categories
Blog
Branding
Customer Experience
Lead Generation
Marketing
Messaging
Millennials
Print
Sales
Capture the power of the Millennial Mindset for print sales success
Often confused with Generation Z teens, the last birth year for millennials was 1996. In 2018, this makes them 22 – 37 years old. And they
[…]
February 1, 2018
February 1, 2018
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Blog
Customer Experience
Lead Generation
Marketing
Print
Sales
Uncategorized
Two little words. One big customer impact.
As children, we’re taught that it’s good manners to say thank you. In fact, we say thank you all the time: when we’re given a gift;
[…]
February 1, 2018
February 1, 2018
Categories
Blog
Branding
Customer Experience
Lead Generation
Marketing
Messaging
Millennials
Print
Sales
Embracing the new B2B buyer landscape to drive business
January 12, 2018
January 12, 2018
Categories
Blog
Branding
Customer Experience
Lead Generation
Marketing
Millennials
Print
Sales
Capture the senses for an unforgettable print experience that sells
How many times have you heard the expression, you never get a second chance to make a first impression? I know. It sounds cliché, but it’s
[…]
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