business

May 31, 2021
illustration hand holding subscribe sign

The Subscription Evolution and What It Means for Your Brand

In 1985, Aldus, a small start-up in Seattle, began working on a software program to design and organize newspaper layouts. It was called PageMaker – and […]
April 8, 2021

Why EVERYONE Is Talking About the Brand Experience

December 25, 2019
tidy organized desk

6 ways to get organized – and get s*** done!

Have you ever had one of those polarizing moments – when everything that needs to get done swirls around in your head and makes you feel […]
December 13, 2018

It’s late at night. Do you know where your leads are?

Lead acquisition is a cost commonly scrutinized in marketing budgets. So much so that any senior B2B marketer will tell you the average cost of a […]
September 10, 2018
Blurring Lines CCM Production Print

Blurring industry lines for a new generation of print buyers

Earlier this year I attended Xploration18, an annual event produced by Xplor International, that provides the “What, Why and How” of Enterprise Communications Industry trends, best […]
June 29, 2018
What does your business card say about you?

What does your business card say about you?

I remember the very first business card I ever had. This simple 2 x 3 ½ inch piece of card-stock contained my very own name and […]
January 9, 2018
Is the blame game costing you business

Is the “blame game” costing you business?

You know how the old saying goes: 80% of business comes from 20% of your customers. No matter what the size of your business, it should […]
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