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June 29, 2018
What does your business card say about you?

What does your business card say about you?

I remember the very first business card I ever had. This simple 2 x 3 ½ inch piece of card-stock contained my very own name and […]
April 30, 2018
Time for this marketing cobbler to get some shoes

Time for this marketing cobbler to get some shoes!

Late last year I hung up my corporate marketing hat and ventured back out as a B2B Marketing Consultant (who just happens to be passionate about […]
April 19, 2018
Millennial group around laptop

Capture the power of the Millennial Mindset for print sales success

Often confused with Generation Z teens, the last birth year for millennials was 1996. In 2018, this makes them 22 – 37 years old. And they […]
February 1, 2018
Two little words that can make a big customer impact

Two little words. One big customer impact.

As children, we’re taught that it’s good manners to say thank you. In fact, we say thank you all the time: when we’re given a gift; […]
February 1, 2018
Embrace the print buyer landscape

Embracing the new B2B buyer landscape to drive business

January 12, 2018
Illustration

Capture the senses for an unforgettable print experience that sells

How many times have you heard the expression, you never get a second chance to make a first impression? I know. It sounds cliché, but it’s […]
January 11, 2018

SMART goals lead to business magic

Each year, millions of us set goals to lose weight, exercise more, make more money, and quit or cut back smoking or drinking. Unfortunately, we often […]
January 10, 2018
Marketing Messaging That Matters

Beat the competition with a marketing message that matters

It happens every time we meet someone new. From business events to blind dates, inevitably we’re asked: What do you do? How we answer sets the […]
January 9, 2018
Is the blame game costing you business

Is the “blame game” costing you business?

You know how the old saying goes: 80% of business comes from 20% of your customers. No matter what the size of your business, it should […]
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