About Joanne Gore Communications
Joanne Gore Communications helps companies tell their story to a new generation of print and business buyers.
The company is led by Joanne Gore, a veteran marketer, speaker, published writer and mentor. Joanne has spent the last three decades helping companies of all sizes maximize their marketing and communications efforts.
We help your lean marketing team thrive so you can hit your business goals.
Joanne oversees a pool of like-minded B2B professionals – each having at least 10 years of success doing what they do best. In addition to a passion for marketing and communications, is expertise in vertical markets and technology solutions including:
![]()
Analytics
![]()
Augmented Reality
![]()
Customer Communications (CCM)
![]()
Customer Experience (CX and CXM)
![]()
Financial Services
![]()
Gaming
![]()
Government
![]()
Hardware
![]()
SaaS
![]()
Software
![]()
Telco
![]()
Workforce Management
Dip your toes in social selling waters and go from cold calling to warm conversations
Meet the Team
Joanne Gore – President & Chief Strategist
Our Founder and President, Joanne Gore, is a B2B marketer who’s passionate about print and has spent the last three decades helping companies stretch their marketing and communications dollars – and stand apart from the competition.
Her career began as a Graphic Design professional after graduating from Dawson College in Montréal. She quickly honed her craft working within the print industry as both a bi-lingual typesetter and art director until joining the marketing team at Delrina (acquired by Symantec), where she developed and implemented the company’s global marketing standards.
She embraced and refined her corporate marketing and communications expertise and has worked with some of the largest brands in the technology and print industry including: Compaq Canada (acquired by HP); BorderWare Technologies (acquired by WatchGuard Technologies); DST Output (acquired by Broadridge); Xenos (acquired by Actuate/OpenText) and Avanti (acquired by Ricoh).
Joanne’s had the privilege of working with a lot of smart people and companies – when you work with JGC, you gain access to her Rolodex.
Joanne is a top 5 LinkedIn Print Mover and Shaker, an industry speaker, published writer and regular contributor to What They Think and Graphic Arts Magazine. She is the Xplor ABOD Vice-Chair and Past-President, Xplor Canada, as well as a mentor for the Ontario Summer Company, a Government initiative for youth entrepreneurship and employment. She’s also a health and wellness coach, avid Zumba enthusiast and TV junkie.
Follow Joanne on LinkedIn
Brayden Foreht – Operations Manager
Brayden brings order to agency chaos with systems that work in practice, not just on paper. He works closely with Joanne to translate high-level direction into an operational reality that the agency can run on, so it can do what it does best and get our clients results.
That includes selection and implementation of our core systems and frameworks, partnering with leadership on direction while staying accountable for execution and adoption, as well as training, auditing how processes are used, and iterating based on real-world feedback. Brayden’s mission is simple: clarity and efficiency to enable the team to deliver the best work possible.
He loves cars and motorsports, enjoys lifting, and is a progressive metal fanatic (and self-taught guitarist).
Carol Mitchell-Lin – Creative Services Manager
Carol Mitchell-Lin has 25 years of marketing experience, specializing in the areas of e-commerce, SEO/ASO audits and content creation. For the last five years, Carol has created social, event and website content in the Advanced Manufacturing industry. Prior to that, Carol operated a 2,000 SKU e-commerce site for 10 years.
At JGC, Carol bridges strategy and execution, leading creative direction and ensuring every deliverable meets the bar before it goes out the door – so our clients see strategy show up as on-brand creative that actually delivers.
Carol graduated from McMaster University with a BA in Sociology and Digital Marketing Fundamentals from the University of Toronto department of Continuing Studies.
In her spare time, she is an art lover, especially Canadian paintings. Carol manages her late Uncle’s painting archive and is always on the lookout for channels to share his works with the world.
Amanda Bronowski – Account Manager
Sydney Finn – Digital Marketing Specialist
Sydney Finn is a Digital Marketer who is motivated by high performing campaigns, great results, and continual growth.
Sydney graduated with a Bachelor of Commerce (BComm) degree & minor in Marketing from Ryerson’s Information Technology Management program. She began her career as a Digital Marketing Specialist at Rogers Digital Media, where she worked on SEM & SEO for top brands such as Today’s Parent, Maclean’s, Canadian Business, Chatelaine, Flare, CityTV, Sportsnet, and more. Here she learned the key skills required to improve online presence, grow traffic, and multiply conversions.
She then went on to work at ClearFit (B2B online hiring software) where she was responsible for driving registrations & purchases through many online channels. Sydney has managed the Digital Marketing efforts for many organizations across all industry types.
Aside from paid campaigns like Google Ads, Facebook Ads, Bing Ads, LinkedIn Ads, etc., SEO, and website/funnel optimization, Sydney provides support in other business areas such as data mining, reporting, lead management and conversion. She is also proficient with tools such as Marketo, Salesforce, Hubspot and Shopify (to name a few).
In her spare time, Sydney can often be found outdoors – whether on the ski hills or hiking with her dog Dolly.
Stretch your marketing dollars with B2B programs that generate awareness, customer engagement and growth
Our Clients























Quick-start your social selling efforts with a library of ready-to-engage content

At Joanne Gore Communications, we encourage a healthy work/life balance. It’s our belief that our laptops are our office and that with the right software, discipline and processes we can help you no matter where you (or we) are.
OUR MISSION
Help B2B companies generate awareness, customer engagement and growth
OUR CORE VALUES
We treat people (and budgets) with respect
We know how to have a good time
We work from anywhere
We are curious by nature
We mentor and support new business buyers
Communication is the heart of everything
OUR PROMISE
2-way communication
Great experience
Creative ideas that stretch your marketing dollar
Download Our Case Study: The ROI of a Messaging Playbook
Publications











