Phygital

November 25, 2020

How to Convert More Prospects into Sales Using Interactive Print

Whether or not you were accustomed to working from home prior to the pandemic, when it became our new normal, behaviours began to shift. Our consumer […]
November 24, 2020

The Print Industry and COVID: Making the Shift to Virtual Communication and Engagement

2020 has been unlike any year. Ever. Mother Nature showed no mercy. Storms, fires and floods left devastation in their wake – while a pandemic devastated […]
August 13, 2020

Harnessing the Power of Interactive Print

Who we are “at work” and how we make business buying decisions is very often quite different from how we shop online from home. At least […]
August 12, 2020

Pinpoint where your sales opportunities stall – and quick start your lead-gen efforts

Some companies, amidst uncertainty and restrictions brought on by COVID-19, re-directed marketing dollars and efforts, put campaigns on hold, and halted their lead gen effort. Others […]
July 22, 2020

3 ways the print, hospitality and travel industry can attract visitors and tourists – and infuse the local economy

While coping with major concerns surrounding finances and health, and a heightened awareness towards sanitation standards, folks are looking for shorter, closer-to-home excursions and road trips, […]
June 26, 2020
Telescope with mask

How to adapt products and services that fulfill today’s communication needs

Whether you’re a large global corporation or a small independent, you are trying to figure out how COVID-19 will impact your business moving forward. Now, more […]
April 20, 2020

Print treats that spice up digital strategies – and keep customers engaged

Some of today’s hottest revenue drivers for the print industry include packaging, embellishments, direct mail, textiles, signage and wide format. According to piworld, the top 100 […]
April 7, 2020

VIDEO: Warren Werbitt and Joanne Gore on WhatTheyThink!

Joanne talks to Warren Werbitt, print evangelist, about how she sees print businesses reaching out to the new print buyer, and how printers don’t often do […]
April 7, 2020
ducks lined up walking across smooth water

How the need for a fluid customer experience is impacting digital, social and print strategies

Fueled by mindset, society and technology, a new generation of business buyers is forcing companies to re-think how they approach every aspect of their business. There […]